Why AerialReports CRM
SINCE 2014 More than 500,000 aerial roof measurement reports delivered

A roofing CRM from the measurement company.

AerialReports CRM covers the job from first lead to final payment. The difference is the start of it: you order the roof measurement from the same record, get it back the same day, and it fills the estimate.

Book a demo See the workflow
Same-day reports checked by a person · Symbility XML and Xactimate-formatted export · US and Canada
Sample workflow

One job record, ten steps.

This is how a typical residential job moves through the product, from a website visit to the final invoice.

1
Launch your website
A contractor website with the estimator built in.
Site Builder
2
Qualify with the Instant Estimator
A widget on your site gives visitors a ballpark price and captures the lead, any hour.
Instant Estimator
3
Work the lead
New leads are scored by AI and followed up automatically.
Lead OS
4
Order the measurement
One click from the job orders a roof, wall or gutter report for the address, delivered the same day.
Measurements
5
Show the roof in 3D
Open the 3D roof model with the homeowner.
3D roof viewer
6
Build the estimate
The measurements fill the estimate. Set waste and margin, then export to Xactimate format or Symbility XML.
Estimate Builder
7
E-sign and deposit
The homeowner picks Good, Better or Best, signs online and pays the deposit.
Proposal & e-sign
8
Invoice and collect
Progress and final invoices paid by card or ACH, tied to the job.
Payments
9
Order materials, schedule the crew
Send the scope to your supplier and put the crew on the calendar.
Material Orders
10
Production and close-out
Permits, photos, checklists and the final payment, tracked to completion.
Production
How it differs

Five things you can check in the demo.

Screenshots below are from the live demo account with sample data.

01 · Measurement

The measurement report and the CRM are one company

AerialReports has produced aerial roof measurement reports since 2014. Ordering from a job means no second vendor account, and your plan discount (10% on Solo up to 30% on Scale and Enterprise) comes off the report price. A person checks every report before it is delivered.

02 · Estimating

A delivered report becomes an estimate draft

The measurements fill a priced estimate and a 3D roof model on the same job. You adjust waste and margin, send it for e-sign, and export an Xactimate-formatted file or Symbility XML when the carrier needs one. Those files are for you to review and import; for an estimate built in Xactimate itself, request a white-glove Xactimate estimate from the job.

AerialReports CRM Estimates page with draft and sent roof replacement estimates, totals and a Send for e-sign button
03 · Follow-up

Automations you switch on with one click

The Automation Manager has ready-made recipes: new lead auto-text, appointment reminder, overdue invoice nudge, estimate and proposal follow-ups. You can also build your own trigger, condition and action.

AerialReports CRM Automation Manager listing one-click recipes for lead texting, reminders and proposal follow-up
04 · Payments

Your merchant account, your money

Connect your own Square account and Twilio number with OAuth. Homeowner payments settle directly to you, and SMS sends from your own registered number. Invoices, balances and overdue amounts show on the Financials page.

AerialReports CRM Financials page with outstanding AR, overdue invoices and an invoice table
05 · Claims

A claim folder on the job

From date of loss to final payment: carrier, adjuster and claim number, RCV and ACV, depreciation, supplements and the documents, all on the same job record.

What is in the product

The rest of the workflow.

Which of these you get depends on your plan; see pricing.

Site Builder
A contractor website with the estimator built in.
Aerial measurements
Roof, wall and gutter reports from an address.
3D roof viewer
An interactive 3D model of the roof for the homeowner.
Instant Estimator
A widget on your site that gives a ballpark price and captures the lead.
Lead scoring and follow-up
AI scoring flags stalled leads and high-value jobs; follow-ups can run automatically.
Estimates and proposals
Good/Better/Best proposals sent for e-sign.
Insurance claims
Claim fields, supplements and scope tracked on the job.
Dispatch and scheduling
Crew Gantt, drag-and-drop rescheduling and NOAA weather on every day.
Payments and invoicing
Card and ACH to your own Square account. Line-item invoices with tax.
Homeowner portal
Milestones, e-sign, invoices and payments in one link for the customer.
Reporting
24 built-in reports and a live command center.
Formats and integrations

Keep the tools you already use.

Export formats
What a job can be exported as
Xactimate-formatted and Symbility XML files are for you to review and import yourself.
PDF Xactimate-formatted export Symbility XML DXF / CAD JSON Webhooks
Integrations
Accounting, payments, messaging, suppliers
Connect your accounts, or wire up anything else with Zapier, Make or the open API. All integrations.
QuickBooks Square (your merchant account) Twilio (your own number) DocuSign ABC Supply and QXO ordering NOAA weather Zapier / Make / open API
By the numbers

What we can stand behind.

2014
Producing aerial roof measurement reports
500K+
Reports delivered
$89
Per month, Solo plan, 1 user
10-30%
Off report price, by plan
Where it helps

Selling, running and getting paid.

Selling the job
Capture the lead, price it, measure it and put a proposal in front of the homeowner without switching tools.
AI scoring flags stalled leads
3D roof model for the walkthrough
Instant ballpark estimates on your site
Running the job
Once a proposal is signed, the same record drives materials, crew scheduling, permits and photos.
Crew calendar and Gantt
Material orders to ABC Supply or QXO
Mobile crew app
Getting paid
Connect your own Square merchant account. Homeowner payments settle directly to you.
Card and ACH payment links
Homeowner portal
Line-item invoices with tax
AerialReports

See it on a real job.

Open the live demo, start a 14-day free trial with no credit card, or book a walkthrough.

Book a demo Start free trial
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